How to Offer Coupons and Discounts

Offering coupons and discounts is a great way to attract customers, reward loyal buyers, and promote specific products in your LocalZ store. Vendors can create and manage custom coupons directly from their Vendor Dashboard.

1. Log in to your Vendor Dashboard

2. Go to Coupons in the main menu

3. Click Add New Coupon to begin creating a promotion

You can create several types of discounts:

• Fixed Cart Discount: A specific dollar amount off the entire cart (e.g., $10 off any order)

• Percentage Discount: A percentage off the cart total (e.g., 15% off)

• Product-Specific Discount: Apply a discount to specific products only

Choose the type that best fits your promotional goals.

When setting up a coupon, you’ll need to provide:

• Coupon Code: The code customers will enter at checkout (e.g., SPRING15)

• Description: Internal notes to help you identify the purpose of the coupon

• Discount Type: Fixed cart, percentage, or product-specific

• Discount Amount: The value of the discount

You can also customize:

• Product Restrictions: Limit the coupon to specific products only

• Minimum Spend: Require a minimum order total before the coupon can be used

• Maximum Spend: Prevent use on very large orders

• Usage Limit: Limit the total number of times the coupon can be used (e.g., 50 times)

• Usage Limit Per Customer: Limit the number of times a single customer can use the coupon

• Start and End Date: Schedule a coupon to run during a specific time frame

Once created:

1. Customers can enter the coupon code at checkout

2. The system will automatically apply the discount if all conditions are met

3. You can track coupon usage from the Coupons tab in your dashboard

• Use simple, memorable coupon codes (e.g., WELCOME10, FALL20)

• Promote your coupon through your store description or product pages

• Announce time-sensitive offers with expiration dates

• Test different discount types to see what drives more sales

• Avoid overusing coupons — reserve them for special events or slow periods

• Ensure that your profit margins can still support the discount

• Combine coupons with featured products or seasonal promotions for greater impact

• Track redemption rates to evaluate which promotions are working best

After setting up your coupon(s):

• Promote your offers through your store description or social media

• Review your sales and customer feedback

• Continue with the next article: Promoting Your Store on LocalZ